BRAND IDENTITY - PENINSULA HOT SPRINGS

KIM IS VERY SMART

SHE DOES A LOT OF THINGS

LOOK AT THE OTHER THINGS SHE DOES!

SHE DID SOME UNIFORMS.

THEY ARE VERY SNAZZY

HEADING OUT STRAIGHT AFTER WORK?- NO PROBLEM!

She designed some signage and logos- neat huh?

Lastly, she thinks really holistically- you should hire her!

 

COLLABORATORS

DESIGN DIRECTION & STYLING:



LOCATION:
YEARS OF INVOLVEMENT:
PHOTOGRAPHER:

KIM KNEIPP WORKING ALONGSIDE AN AMAZING TEAM OF INTERNAL STAFF AND EXTERNAL CONTRACTORS, UNDER THE OVERARCHING VISION OF CHARLES AND RICHARD DAVIDSON
MORNINGTON PENINSULA, VICTORIA
2012-2020
LISA COHEN

Diagram showing the five elements: fire, earth, metal, water, and wood, with their associated colors and characteristics. Fire is represented with a flame icon and the color charcoal, symbolizing passion and energy. Earth has a mountain icon and the
A woman standing on a natural outdoor setting with rocks, plants, and trees in the background.
A circular diagram titled 'Kim Kneipp Design Methodology' divided into sections, each with subpoints, illustrating various aspects of design methodology including customer, aesthetics, cultural and environmental relevance, sustainability, functionali
A woman standing outdoors near water and greenery, smiling and looking to her left, dressed in a black dress with a scarf around her neck.
A Venn diagram on the left showing health categories such as spiritual health, physical health, emotional health, intellectual health, sleep, exercise, and their interactions with labels like hydrate, connect, relax, breathe, and bathe. On the right,
Close-up of a person's lower body dressed in black, standing on a wooden dock by a body of water, with greenery in the background.
A horizontal illustration of a flowering branch with small white blossoms, green leaves, and brown seed pods on a white background.
A person standing on a wooden deck beside a body of water, wearing black shorts, a gray t-shirt, and sneakers.
Top-down view of a round white marble table with a small potted plant, two small jars with salt and pepper, a bowl with a spoon, and two clipboards with menus. A cushioned chair with a white and green leafy pattern is beside the table, which is on a
A flat lay of a book tied with twine, a wooden sign with steam and hot springs logo and text, a sprig of green leaves, a small bowl of salt, a glass of water, and some dried herbs on a rustic wooden surface.
Open drawer with labeled index cards inside, organized by price and themes related to baths and relaxation.
Sketch of a women's fashion collection inspired by a peninsula hot spring theme, showing a garment with detailed annotations for design elements and five different outfit sketches for summer, winter, duty manager, and autumn seasons.